It’s common belief that people are the last line of defense during a cybersecurity attack. Wrong. In many instances people are in fact the first line of defense. If your employees are (1) aware and (2) properly trained, then they will be one of your single strongest assets in fighting a never-ending war against cybercrime.

Basic human behaviors such as inquisitiveness, excitement, distraction, and indecision make people extremely vulnerable to one of the most popular and effective cyber-attacks called Social Engineering. Social Engineering is a term used to describe a wide variety of techniques that are used by malicious hackers to exploit human beings and execute a successful cyber-attack. 

The most common example of a Social Engineering attack is called Phishing. This is an exercise where an email is sent with the intent of tricking the recipient and convincing them to either click on a malicious link, download a malicious attachment, or even relinquish sensitive information such as passwords, credit card numbers or bank account details.  The victim rarely knows they are being exploited until it is too late.

The results of a successful Phishing attack can be devastating. In some cases, the network is infected with malware or a virus causing loss of data and significant outages or disruptions. In other cases sensitive information or data is stolen and further exploited or resold on the dark web. There are even many documented cases of unauthorized wire transfers resulting in tremendous and unrecoverable financial losses.

So, how does an organization take a group of employees and turn them into an effective cybercrime fighting machine? I’m glad you asked. There are three simple steps that must be executed:

Step 1. Develop A Culture Of Security 

Cultures are ultimately defined and upheld from the top down. Leadership, Executive and Management teams must commit to the creation and enforcement of cybersecurity policies, procedures and processes. They must also emphatically message and communicate the importance of good cybersecurity hygiene.

Employees should understand how exactly they can be good cybersecurity stewards and more importantly why it is so critical that they are. Lastly, employees who transform into skeptical, protective and enlightened cybercrime fighting soldiers should be recognized and rewarded.

TIPS to help Develop A Culture Of Security:

• Create cybersecurity policies – these are the guidelines and rules.
• Publish cybersecurity policies – allow employees to read and digest the content.
• Assign roles and responsibilities – tell employees what they must do.
• Good governance – enforce the rules, reprimand offenders & celebrate achievers.
• Frequent Communication – talk about cybersecurity often, remind and reinforce!

Step 2.  Educate And Train

The best armies are well trained. They are not only armed, but they understand exactly how and when to use their weapon. They understand their mission, know what they are fighting for, and they have practiced and are ready for combat.

Teach your employees about common threats and dangers such as Social Engineering attacks. Show them how to use software and computers in a secure fashion. Explain correct process and procedures are. Provide them with the critical training they need to effectively fight cybercrime.

TIPS to help Educate And Train:

• Implement a security awareness training program – commit to the training.
• Be sure the content is meaningful and relevant.
• Make the training fun and engaging – tell lots of stories.
• Make the training mandatory.
• Make the training frequent – at least once a year.
• Focus on the basics – keep the content simple and easy to understand.

Contact us today to learn how we can help you start establishing cybersecurity throughout your organization.

Step 3. Test The Effectiveness

It will be difficult to know if your new cybersecurity culture is performing as you hoped unless you test the effectiveness of policies, processes, procedures and awareness training. Is the effort you’ve put into creating an army of equipped cybercrime fighting employees actually providing the protection you desire?

There are only two ways to find out. One, wait for a legit attack to occur and hope for the best – or – two, launch a simulated attack yourself. Controlled Phishing attacks, penetration tests, table top incident response exercises or even a Monday morning pop quiz can all be effective exercises to test your employees’ level of understanding and compliance.

Use the test results as an opportunity to re-engage with employees or even re-tool training efforts. Get better with practice.

TIPS to help Test The Effectiveness:

• Launch simulated Phishing attacks – see how employees actually behave.
• Spot check for policy compliance – it is after 5PM, is the Clean Desk Policy working?
• Include social attacks in the scope of penetration testing.
• Conduct table top exercises.
• Document and share results.
• Learn and get better.

Right now, your employees are probably the weakest link in your cybersecurity defense chain. Make them your strongest link. Our Breach Prevention Platform and Security Awareness Training with simulated phishing tests will give your employees the tools they need to spot a phishing attempt. Reach out today at 716-373-4467 x115 or info@databranch.com to speak with one of our experienced team members about getting started.

Content used with permission from Cyberstone.

Read More

Imagine you’re going about your day when suddenly you receive a text from the CEO asking for your help. They’re out doing customer visits and someone else dropped the ball in providing gift cards. The CEO needs you to buy six $200 gift cards and text the information right away.

The message sender promises to reimburse you before the end of the day. Oh, and by the way, you won’t be able to reach them by phone for the next two hours because they’ll be in meetings. One last thing, this is a high priority. They need those gift cards urgently.

Would this kind of request make you pause and wonder or would you quickly pull out your credit card to do as the message asked?

A surprising number of employees fall for this gift card scam. There are also many variations. Such as your boss being stuck without gas or some other dire situation that only you can help with.

This scam can come by text message or via email. The unsuspecting employee buys the gift cards and sends the numbers back to the boss. They find out later that the real company CEO wasn’t the one that contacted them, it was a phishing scammer.

The employee is out the cash.

Without proper training, 32.4% of employees are prone to fall for a phishing scam.

Read about our Employee Security Awareness training and the services it offers here.

Why Do Employees Fall for Phishing Scams?

Though the circumstances may be odd, many employees fall for this gift card scam. Hackers use social engineering tactics and manipulate emotions to get the employee to follow through on the request.

Some of these social engineering tactics illicit the following:

• The employee is afraid of not doing as asked by a superior
• The employee jumps at the chance to save the day
• The employee doesn’t want to let their company down
• The employee may feel they can advance in their career by helping

The scam’s message is also crafted in a way to get the employee to act without thinking or checking. It includes a sense of urgency. The CEO needs the gift card details right away. Also, the message notes that the CEO will be out of touch for the next few hours. This decreases the chance the employee will try to contact the real CEO to check the validity of the text.

Illinois Woman Scammed Out of More Than $6,000 from a Fake CEO Email

Variations of this scam are prevalent and can lead to significant financial losses. A company isn’t responsible if an employee falls for a scam and purchases gift cards with their own money.

In one example, a woman from Palos Hills, Illinois lost over $6,000. This was after getting an email request from who she thought was her company’s CEO. 

The woman received an email purporting to be from her boss and company CEO. It stated that her boss wanted to send gift cards to some selected staff that had gone above and beyond.

The email ended with “Can you help me purchase some gift cards today?”  The boss had a reputation for being great to employees, so the email did not seem out of character.

The woman bought the requested gift cards from Target and Best Buy. Then she got another request asking to send a photo of the cards. Again, the wording in the message was very believable and non-threatening. It simply stated, “Can you take a picture, I’m putting this all on a spreadsheet.” 

The woman ended up purchasing over $6,500 in gift cards that the scammer then stole. When she saw her boss a little while later, her boss knew nothing about the gift card request. The woman realized she was the victim of a scam.

Tips for Avoiding Costly Phishing Scams

Always Double Check Unusual Requests

Despite what a message might say about being unreachable, check in person or by phone anyhow. If you receive any unusual requests or one relating to money, verify it. Contact the person through other means to make sure it’s legitimate.

Databranch recommends using the SLAM Method to review your emails and act accordingly. Don’t know what the SLAM Method is? Click here to read all about it.

Don’t React Emotionally

Scammers often try to get victims to act before they have time to think. Just a few minutes of sitting back and looking at a message objectively is often all that’s needed to realize it’s a scam. Don’t react emotionally, instead ask if this seems real or is it out of the ordinary.

Get a Second Opinion

Ask a colleague, or better yet, your company’s IT service provider, to take look at the message. Getting a second opinion keeps you from reacting right away. It can save you from making a costly judgment error. 

Need Help with Employee Phishing Awareness Training?

Phishing keeps getting more sophisticated all the time, are your employee’s up to date on their security awareness training?

Take training off your plate and train your team with cybersecurity professionals. We can help you with an engaging training program that helps your team change their behaviors to improve cyber hygiene.

Contact Databranch today at 716-373-4467 x 115 or info@databranch.com if you would like to learn more about our Breach Prevention Platform and Security Awareness Training with simulated phishing tests.

Article used with permission from The Technology Press.

Read More

The new year has just begun and it’s a time of renewal as we plan for the possibilities to come in 2023. It’s also a time when you need to plan for resiliency in the face of ever-present cyberattacks.

Sixty-eight percent of surveyed business leaders feel that cybersecurity risks are getting worse, and they have a good reason. Attacks continue to get more sophisticated. They are also often perpetrated by large criminal organizations. These criminal groups treat these attacks like a business. 

In 2021, the average number of global cyberattacks increased by 15.1%.

To protect your business in the coming year, it’s important to watch the attack trends. What new methods are hackers using? What types of attacks are increasing in volume? Knowing these things is important. It helps you better update your IT security to mitigate the risk of a data breach or malware infection.

We’ve pulled out the security crystal ball for the upcoming year and we’ve researched what cybersecurity experts are expecting. Here are the attack trends that you need to watch out for.

Attacks on 5G Devices

The world has been buzzing about 5G for a few years. It is finally beginning to fulfill the promise of lightning-fast internet. As providers build out the infrastructure, you can expect this to be a high-attack area.

Hackers are looking to take advantage of the 5G hardware used for routers, mobile devices, and PCs. Anytime you have a new technology like this, it’s bound to have some code vulnerabilities. This is exactly what hackers are looking to exploit.

You can prepare by being aware of the firmware security in the devices you buy. This is especially true for those enabled for 5G. Some manufacturers will build better firmware security into their designs than others. Make sure to ask about this when purchasing new devices.

One-Time Password (OTP) Bypass

This alarming new trend is designed to get past one of the best forms of account security. Multi-factor authentication (MFA) is well-known as very effective at preventing fraudulent sign-in attempts. It can stop account takeovers even in cases where the criminal has the user’s password.

There are a few different ways that hackers try to bypass MFA. These include:

• Reusing a token: Gaining access to a recent user OTP and trying to reuse it
• Sharing unused tokens: The hacker uses their own account to get an OTP. Then attempts to use that OTP on a different account.
• Leaked token: Using an OTP token leaked through a web application.
• Password reset function: A hacker uses phishing to fool the user into resetting a password. They then trick them into handing over their OTP via text or email.

Interested in learning more about Multi-Factor Authentication and how it can enhance your businesses cybersecurity? Read more about it here.

Attacks Surrounding World Events

During the pandemic, the cyberattack volume increased by approximately 600%. Large criminal hacking groups have realized that world events and disasters are lucrative.

They launch phishing campaigns for world events. Attacks come for everything from the latest hurricane or typhoon to the war in Ukraine. Unsuspecting people often fall for these scams. This is because they are often distracted by the crisis.

People need to be especially mindful of scams surrounding events like these. They will often use social engineering tactics, such as sad photos, to play on the emotions.

Smishing & Mobile Device Attacks

Mobile devices go with us just about everywhere these days. This direct connection to a potential victim is not lost on cybercriminals. Be on the lookout for more mobile device-based attacks, including SMS-based phishing (“smishing”).

Many people aren’t expecting to receive fake messages to their personal numbers. But cell numbers are no longer as private as they once were. Hackers can buy lists of them online. They then craft convincing fake texts that look like shipping notices or receipts. One wrong click is all it takes for an account or data breach.

Mobile malware is also on the rise. During the first few months of 2022, malware targeted to mobile devices rose by 500%. It’s important to ensure that you have good mobile anti-malware. As well as other protections on your devices, such as a DNS filter.

Elevated Phishing Using AI & Machine Learning

These days, phishing emails are not so easy to spot. It used to be that they nearly always had spelling errors or grainy images. While some still do, most don’t.

Criminal groups elevate today’s phishing using AI and machine learning. Not only will it look identical to a real brand’s emails, but it will also come personalized. Hackers use these tactics to capture more victims. They also allow hackers to send out more targeted phishing messages in less time than in years past.

Schedule a Cybersecurity Check-Up Today

Is your business prepared for the cyber threats coming in 2022? Don’t wait to find out the hard way! Contact us today at 716-373-4467 x 115 or info@databranch.com to schedule a cybersecurity check-up to stay one step ahead of the digital criminals.

Article used with permission from The Technology Press.

Read More

Have you felt more secure from cyberattacks because you have a smaller business? Maybe you thought that you couldn’t possibly have anything that a hacker could want? Didn’t think they even knew about your small business.

Well, a new report by the cybersecurity firm Barracuda Networks debunks this myth. Their report analyzed millions of emails across thousands of organizations. It found that small companies have a lot to worry about when it comes to their IT security.

Barracuda Networks found something alarming. Employees at small companies saw 350% more social engineering attacks than those at larger ones. It defines a small company as one with less than 100 employees. This puts small businesses at a higher risk of falling victim to a cyberattack. We’ll explore why below.

Why Are Smaller Companies Targeted More?

There are many reasons why hackers see small businesses as low-hanging fruit and why they are becoming larger targets of hackers out to score a quick illicit buck.

Small Companies Tend to Spend Less on Cybersecurity

When you’re running a small business, it’s often a juggling act of where to prioritize your cash. You may know cybersecurity is important, but it may not be at the top of your list. So, at the end of the month, cash runs out, and it’s moved to the “next month” wish list of expenditures.

Small business leaders often don’t spend as much as they should on their IT security. They may buy an antivirus program and think that’s enough to cover them. But with the expansion of technology to the cloud, that’s just one small layer. You need several more for adequate security.

Hackers know all this and see small businesses as an easier target. They can do much less work to get a payout than they would trying to hack into an enterprise corporation.

Every Business Has “Hack-Worthy” Resources

Every business, even a 1-person shop, has data that’s worth scoring for a hacker. Credit card numbers, SSNs, tax ID numbers, and email addresses are all valuable. Cybercriminals can sell these on the Dark Web. From there, other criminals use them for identity theft.

Here are some of the data that hackers will go after:

• Customer records
• Employee records
• Bank account information
• Emails and passwords
• Payment card details

Small Businesses Can Provide Entry Into Larger Ones

If a hacker can breach the network of a small business, they can often make a larger score. Many smaller companies provide services to larger companies. This can include digital marketing, website management, accounting, and more.

Vendors are often digitally connected to certain client systems. This type of relationship can enable a multi-company breach. While hackers don’t need that connection to hack you, it is a nice bonus. They can get two companies for the work of one.

Small Business Owners Are Often Unprepared for Ransomware

Ransomware has been one of the fastest-growing cyberattacks of the last decade. So far in 2022, over 71% of surveyed organizations experienced ransomware attacks.

The percentage of victims that pay the ransom to attackers has also been increasing. Now, an average of 63% of companies pay the attacker money in hopes of getting a key to decrypt the ransomware.

Even if a hacker can’t get as much ransom from a small business as they can from a larger organization, it’s worth it. They often can breach more small companies than they can larger ones.

When companies pay the ransom, it feeds the beast and more cyber criminals join in. Criminals who are newer to ransomware attacks will often go after smaller, easier-to-breach companies.

Employees at Smaller Companies Usually Aren’t Trained in Cybersecurity

Cybersecurity Training is another thing is usually not too high on the list of priorities for a small business owner. They may be doing all they can just to keep good staff. Plus, priorities are often sales and operations.

Training employees on how to spot phishing and password best practices often isn’t done. This leaves networks vulnerable to one of the biggest dangers, human error.

In most cyberattacks, the hacker needs help from a user. It’s like the vampire needing the unsuspecting victim to invite them inside. Phishing emails are the device used to get that unsuspecting cooperation.

Phishing causes over 80% of data breaches.

A phishing email sitting in an inbox can’t usually do anything. It needs the user to either open a file attachment or click a link that will take them to a malicious site. This then launches the attack.

Teaching employees how to spot these ploys can significantly increase your cybersecurity. Security awareness training is as important as having a strong firewall or antivirus.

Need Affordable IT Security Services for Your Small Business?

Reach out today at 716-373-4467 x 115 or info@databranch.com to schedule a technology consultation. We offer affordable options for small companies. This includes many ways to keep you protected from cyber threats.

Article used with permission from The Technology Press.

Read More

Phishing is the number one method of attack delivery for everything from ransomware to credential theft. We are very aware of it coming by email, but other types of phishing have been growing rapidly.

In recent years, phishing over social media has skyrocketed by 500%. There has also been a 100% increase in fraudulent social media accounts.

Phishing over social media often tricks the victims because people tend to let their guard down when on social platforms like Facebook, Instagram, Twitter, and LinkedIn. They’re socializing and not looking for phishing scams.

However, phishing scammers are out there looking for you and will reach out via friend requests and direct messages. Learn several ways you can secure your social media use to avoid these types of covert attacks.

Make Your Profile Private on Social Platforms

Phishing scammers love public profiles on social media because not only can they gather intel on you to strike up a conversation, but they can also clone your profile and put up a fake page for phishing your connections.

Criminals do this in order to try to connect with those on your friends or connections list to send social phishing links that those targets will be more likely to click because they believe it’s from someone they know.

You can limit your risk by going into your profile and making it private to your connections only. This means that only someone that you’ve connected with can see your posts and images, not the general public.

For sites like LinkedIn where many people network for business, you might still want to keep your profile public, but you can follow the other tips below to reduce your risk.

Hide Your Contacts/Friends List

You can keep social phishing scammers from trying to use your social media profile to get to your connections by hiding your friends or connections list. Platforms like LinkedIn and Facebook both give you this privacy option.

Just be aware that this does not keep scammers from seeing you as a friend or connection on someone else’s profile unless they too have hidden their friends list.

Be Wary of Links Sent Via Direct Message & in Posts

Links are the preferred way to deliver phishing attacks, especially over social media. Links in social posts are often shortened, making it difficult for someone to know where they are being directed until they get there. This makes it even more dangerous to click links you see on a social media platform.

A scammer might chat you up on LinkedIn to inquire about your business offerings and give you a link that they say is to their website. Unless you know the source to be legitimate, do not click links sent via direct message or in social media posts. They could be leading to a phishing site that does a drive-by download of malware onto your device.

Even if one of your connections shares a link, be sure to research where it is coming from. People often share posts in their own feeds because they like a meme or picture on the post, but they never take the time to check whether the source can be trusted.

Don’t Participate in Social Media Surveys or Quizzes

While it may be fun to know what Marvel superhero or Disney princess you are, stay away from quizzes on social media. They’re often designed as a ploy to gather data on you. Data that could be used for targeted phishing attacks or identity theft.

The Cambridge Analytica scandal that impacted the personal data of millions of Facebook users did not happen all that long ago. It was found that the company was using surveys and quizzes to collect information on users without their consent.

While this case was high-profile, they’re by no means the only ones that play loose and fast with user data and take advantage of social media to gather as much as they can.

It’s best to avoid any types of surveys or quizzes on any social media platform because once your personal data is out there, there is no getting it back.

Avoid Purchasing Directly From Ads on Facebook or Instagram

Many companies advertise on social media legitimately. Unfortunately, many scammers use the platforms as well for credit card fraud and identity theft.

If you see something that catches your eye in a Facebook or Instagram ad, go to the advertiser’s website directly to check it out, do not click through the social ad.

Research Before You Accept a Friend Request

It can be exciting to get a connection request on a social media platform. It could mean a new business connection or connecting with someone from your Alma mater. But this is another way that phishing scammers will look to take advantage of you. They’ll try to connect to you which can be a first step before reaching out direct via DM.

Do not connect with friend requests without first checking out the person on the site and online using a search engine. If you see that their timeline only has pictures of themselves and no posts, that’s a big red flag that you should decline the request.

Can Your Devices Handle a Phishing Link or File?

It’s important to safeguard your devices with things like DNS filtering, managed antivirus, email filtering, and more. This will help protect you if you happen to click on a phishing link. Contact Databranch today at 716-373-4467 x 15 or info@databranch.com if you would like to learn more about our Breach Prevention Platform and Security Awareness Training with simulated phishing tests.

Article used with permission from The Technology Press.

Read More

In 2020, 75% of companies around the world experienced a phishing attack. Phishing remains one of the biggest dangers to your business’s health and wellbeing because it’s the main delivery method for all types of cyberattacks.

One phishing email can be responsible for a company succumbing to ransomware and having to face costly downtime. As many as 92% of data breaches are due to human error such as falling for a phishing email. This can result in a user unknowingly handing over the credentials to a company email account that the hacker then uses to send targeted attacks to customers.

Phishing takes advantage of human error, and some phishing emails use sophisticated tactics to fool the recipient into divulging information or infecting a network with malware.

Mobile phishing threats skyrocketed by 161% in 2021.

Your best safeguards against the continuous onslaught of phishing include:

• Email filtering
• DNS filtering
• Next-gen antivirus/anti-malware
• Ongoing employee cybersecurity awareness training

To properly train your employees and ensure your IT security is being upgraded to meet the newest threats you need to know what new phishing dangers are headed your way.

Here are some of the latest phishing trends that you need to watch out for in 2022.

PHISHING IS INCREASINGLY BEING SENT VIA TEXT MESSAGE

Fewer people are suspicious of text messages than they are of unexpected email messages. Most phishing training is usually focused on the email form of phishing because it’s always been the most prevalent.

But cybercrime entities are now taking advantage of the easy availability of mobile phone numbers and using text messaging to deploy phishing attacks. This type of phishing (called “smishing”) is growing in volume.

People are receiving more text messages now than they did in the past, due in large part to retailers and service businesses pushing their text updates for sales and delivery notices.

This makes it even easier for phishing via SMS to fake being a shipment notice and get a user to click on a shortened URL.

BUSINESS EMAIL COMPROMISE IS ON THE RISE

Ransomware has been a growing threat over the last few years largely because it’s been a big money-maker for the criminal groups that launch cyberattacks. A new up-and-coming form of attack is beginning to be quite lucrative and thus is also growing.

Business email compromise (BEC) is on the rise and being exploited by attackers to make money off things like gift card scams and fake wire transfer requests.

What makes BEC so dangerous (and lucrative) is that when a criminal gains access to a business email account, they can send very convincing phishing messages to employees, customers, and vendors of that company. The recipients will immediately trust the familiar email address, making these emails potent weapons for cybercriminals.

Enabling Multi-Factor Authentication (MFA) is one of the best ways you can protect yourself and your business from BEC. Reach out to Databranch with any questions or if you would like assistance setting up MFA for your companies users.

SMALL BUSINESSES ARE BEING TARGETED MORE FREQUENTLY WITH SPEAR PHISHING

There is no such thing as being too small to be attacked by a hacker. Small businesses are targeted frequently in cyberattacks because they tend to have less IT security than larger companies.

43% of all data breaches target small and mid-sized companies, and 40% of small businesses that become victims of an attack experience at least eight hours of downtime as a result.

Spear phishing is a more dangerous form of phishing because it’s targeted and not generic. It’s the type deployed in an attack using BEC.

It used to be that spear-phishing was used for larger companies because it takes more time to set up a targeted and tailored attack. However, as large criminal groups and state-sponsored hackers make their attacks more efficient, they’re able to more easily target anyone.

A result is small businesses receiving more tailored phishing attacks that are harder for their users to identify as a scam.

THE USE OF INITIAL ACCESS BROKERS TO MAKE ATTACKS MORE EFFECTIVE

We just discussed the fact that large criminal groups are continually optimizing their attacks to make them more effective. They treat cyberattacks like a business and work to make them more profitable all the time.

One way they are doing this is by using outside specialists called Initial Access Brokers. This is a specific type of hacker that only focuses on getting the initial breach into a network or company account.

The increasing use of these experts in their field makes phishing attacks even more dangerous and difficult for users to detect.

BUSINESS IMPERSONATION IS BEING USED MORE OFTEN

As users have gotten savvier about being careful of emails from unknown senders, phishing attackers have increasingly used business impersonation. This is where a phishing email will come in looking like a legitimate email from a company that the user may know or even do business with.

Amazon is a common target of business impersonation, but it also happens with smaller companies as well. For example, there have been instances where website hosting companies have had client lists breached and those companies sent emails impersonating the hosting company and asking the users to log in to an account to fix an urgent problem.

More business impersonation being used in phishing attacks mean users have to be suspicious of all emails, not just those from unknown senders.

IS YOUR COMPANY ADEQUATELY PROTECTED FROM PHISHING ATTACKS?

It’s important to implement a multi-layered security strategy to defend against one of the biggest dangers to your business’s wellbeing, phishing attacks. Contact Databranch today at 716-373-4467 x 15 or info@databranch.com if you would like to learn more about what options are available to improve your organizations cybersecurity. Our Foundation Security Plan offers a wide variety of benefits such as increasing malware/ransomware protection, reduces phishing compromises, and helps prevent data theft/loss.

To request a free Baseline Security Assessment, click here.

Article used with permission from The Technology Press.

Read More